We believe all dogs should live longerilume was created by dog lovers who asked ‘How can we help our dogs live longer, better lives?’
The answer was more than just food. It was true nutrition, coupled with personalised feeding and health insights.
A new breed of dog food company
ilume is a company that puts integrity, quality, and dogs at the heart of everything we do. Craig Silbery is ilume’s CEO and co-founder. Together with his co-founder, Ron Ferdinands, and other ilumers, we’re cleaning up the industry to change our dogs' lives in ways that extend beyond the plate.
We’re creating our own rules: food and tech, a real chef, a state-of-the-art kitchen, a dedicated Science team, University research partners, a million dollar science grant, and a plan to reimagine dog food and pet ownership as we know it.
Putting our money where your dog’s mouth is
We're working with two of the best Universities and we've invested $1m into researching collagen and the canine microbiome already.
We’re committed to finding the causes of inflammation in dogs with Massey University, and delving deeper into their caloric needs with the University of Melbourne.
Plus, no ilume recipe makes it to our kitchen without collaborating with the animal research team at Massey first. So when we say our meals are science-backed, we mean it.
A million dollar Science Fund
Starting with an initial $1m of funding, we’re opening the door to dog-loving academics, researchers and scientists to apply for a grant from the ilume™ Science Fund.
The fund will be headed up by world-renowned PhD Animal Scientist, Emma Birmingham, who has spent the last 20 years in the best clinical research facilities.
Grant applications open soon
If you’re an academic scientist or researcher, and dog lover, we’d love to hear from you.
Applications will be judged on how your proposed research idea will contribute to meaningfully extending the lifespan (and healthspan) of dogs.
To find out more or to express your interest, please email us at [email protected].
Together, we can all help dogs stay longer.